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【益普索】2023年中国酱香型白酒产区发展现状研究报告

本报告由益普索发布:2023 年中国酱香型白酒产区发展现状研究报告益普索调查显示,2023 年中国酱香型白酒产区主要分布在贵州、四川、云南等地。这些产区中,贵州茅台酒厂股份有限公司(茅台酒)和四川宜宾五粮液股份有限公司(五粮液)占据了整个行业的绝大部分市场份额。 report shows that in 2023 China’s whiskey distilleries are mainly distributed in Guizhou, Sichuan, and Yunnan Provinces. Among these regions, Guizhou 茅台酒厂股份有限公司 (Moutawe) and 四川宜宾五粮液股份有限公司 (Wuliu) occupy the overwhelming market share in the industry.在这些产区中,茅台酒厂是整个行业的领导者,其市场份额远远超过其他品牌。五粮液紧随其后,但市场份额仍然较大。其他知名品牌还包括洋河股份、今世缘、贵州大曲等。In these regions, Moutawe is the leader of the industry, with a much larger market share than other brands. Wuliu is closely behind, but still has a significant share. Other well-known brands include Yinhe 罗伯特、Jinsai、Guizhou Daoquan, and more.总体来看,2023 年中国酱香型白酒市场呈现出稳定增长的趋势。尽管受到新冠疫情的影响,但消费者对白酒的需求仍然很高,尤其是对名酒的需求。预计未来几年,酱香型白酒市场将继续保持稳定增长,并且名酒的销售额将继续增长。Overall, the trend for the 2023 Chinese whiskey market is stable growth. Although the impact of the COVID-19 epidemic has been felt, consumer demand for whiskey still remains high, especially for famous brands. It is expected that the whiskey market will continue to grow at a steady pace in the coming years, and the sales of famous brands will continue to grow.

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